Wednesday, February 10, 2010

Be Sweet Cupcake! New Orleans (Uptown)

Be Sweet Cupcake!
5706 Magazine Street
New Orleans, LA 70115
Monday-Saturday: 11 a.m.- 6 p.m.
Closed Sunday

By Jane Feehan

Treats from Be Sweet Cupcake! taste as if they just came out of a home kitchen oven, worthy of a blue  ribbon at a country fair.

I was recently looking for a small king cake – just enough for one – and couldn’t find any, not even at the nearby Whole Foods Market. But I did find a king cake cupcake at Be Sweet Cupcake! Mighty fine it was and, so too, the Crazy Coconut one I bought.

This place uses real butter. I could taste it in the vanilla cake and in the butter cream icing covered in coconut.

Innovation is another hallmark of this uptown New Orleans jewel.

There’s an interesting variety – some featured on different days of the week: Kickin’ it Old School – vanilla cake with chocolate butter cream frosting and candy sprinkles – or Pralines and Cream made with Aunt Sally’s praline crumbles. After the Super Bowl, they concocted a colorful salute to the Saints. A guy driving past us with our sweet treasures recognized one of our picks from Be Sweet and yelled out "Hey - you got one of those Drew Brees!" Yup.

Quality and creativity will keep the customers returning for more. Count me in. It also earned Be Sweet Cupcake! a place on Food Network's Cupcake Wars. ©2010 Jane Feehan. All rights reserved. Check archives for cupcakes in Ocean Springs, Mississippi.

Recipes for 100 cupcakes from Food Network click here.
Watch Cupcake Wars on Food Network

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